1: D2C Brands Will Leap into the Mainstream Through Traditional Means No. Google will see a 5.3% drop in US advertising revenue in 2020, eMarketer predicted in a new report, marking the first dip since the research firm began modeling the business in 2008. This eMarketer Report reviews our latest forecast for US mobile time spent, highlighting the coronavirus effect on our numbers while examining trends that pre-date and will persist beyond the current crisis. This report will lay out scenarios for what marketers can expect in several key policy areas in 2021 and beyond. eMarketer’s 2020 Retail and Ecommerce Forecast No. eMarketer - The average US adult spent 25 additional minutes per day on mobile apps in 2020 than the year prior, according to eMarketer. E-Mail Chart Download KEY STAT: We estimate that US advertisers will increase social network ad spending 20.4% this year. As one of the fastest-growing tools in a marketer’s arsenal, SMS can be a highly effective customer communication channel, but it … The upcoming US election will determine the direction for technology policies that will have a profound impact for marketers. eMarketer is pleased to make this report, App Monetization Trends 2020: Changing App Economics Affect Advertiser Options, available to our readers. orders, time spent on smartphones and tablets has jumped. November 2020 US MOBILE TIME SPENT Lockdowns Augment Gains in Time Charts in This Report Smart-Home Device Shipments Worldwide, by Type, 2019 & 2023 (millions) What Types of Smart-Home Devices Do UK/US Internet Users Plan to Purchase? Despite a challenging 2020 for retail during the pandemic, new data from eMarketer suggests that worldwide retail e-commerce sales posted a 27.6% growth … Erik Gruenwedel. SMS marketing has long remained under the radar. In 2020, $822.4 million in revenues—or three-quarters of the total market—will come from media rights and sponsorship. (% of respondents, Q1 2019) 2: Frictionless … And we expect these … eMarketer Report - Flipboard Global esports revenues will grow to $1.1 billion in 2020, a year-on-year growth of +15.7%, up from $950.6 million in 2019. This report features our 11 predictions for social media in 2020. This report is a great example of eMarketer data and insights, and looks at three major changes to the app economy, … EMarketer has released an inaugural forecast on direct-to-consumer ecommerce sales showing that sales will grow by 24.3 percent to $17.75 billion in 2020, up from $14.28 billion in 2019.. EMarketer defines DTC companies as digitally native brands that began as independent online retailers selling directly to consumers. January 19, 2021. Insider Intelligence is the go-to source for industry professionals to get independent analysis based on vetted and transparently sourced data. But several tailwinds will make sending text messages to customers a common practice in 2021. Report: Global E-commerce Reached $4 Trillion in 2020.
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